PBR Pendleton Whisky Velocity Tour stampedes into Van Andel Arena for two days of action January 24 & 25, 2025.

This is NOT a rodeo it's the toughest bulls in the business verse the toughest cowboys in the world! See who can last 5 seconds on a bull to take the championship each night.

The PBR’s Pendleton Whisky Velocity Tour (PWVT) began in 2014 as the premier expansion tour for the PBR. The Velocity Tour, the sport’s fastest-growing tour, brings the excitement and top levels of cowboy and bovine talent that fans have come to expect from the sport to cities across the United States. The PWVT is proudly supported by Pendleton Whisky, BeatBox Beverages, Boot Barn, Camping World, GOVX, Kubota, Michelob ULTRA, Montana Silversmiths, Rank 45, South Point Hotel & Casino, the United States Border Patrol, Visit Corpus Christi, and Walmart Health and Wellness. Every Velocity Tour event is carried on PBR RidePass, PBR’s flagship digital network.

2-Day Combo Tickets will go on sale to the general public on Thursday, September 26th. Single day tickets will go on sale to the general public on Thursday, October 10th.