How to keep the Detroit Symphony Orchestra relevant
The Detroit Symphony Orchestra has just wrapped up its Beethoven Festival to great acclaim and great ticket sales.
For the finale, they played Beethoven's Ninth Symphony in D-Minor.
The DSO streamed that final concert in hi-def over the internet. It's a clear sign that the DSO is finding new ways to reach more people to become a true 21st Century Orchestra and to become "the most accessible orchestra on the planet."
Just what does it take to keep the DSO thriving, and to make it a more "sustainable" business?
Paul Hogle is the man who has been tasked with that challenge. He's the Executive Vice President of the Detroit Symphony Orchestra and he joined us today in the studio.
To listen to the full interview, click the audio above.